CNBC to examine mobile app market with “Planet of the Apps” on January 7

Tue, Dec 29, 2009


On January 7 at 10 PM, CNBC will air a special program called “Planet of the Apps” that will take a look at the growing billion dollar industry that is the mobile app market.

The program description reads:

“Apps are everywhere. In less than two years, the app craze has taken over. These small applications – or apps – that fit on our mobile phone do everything from helping us accomplish mundane tasks to keeping us entertained while we wait for the bus.

Apps are popular and profitable. Studies estimate, the Apple iPhone apps store alone generates about $200 million a month in sales. Innovative and often addictive apps are changing the way we work and live.

Welcome to Planet of the Apps: A Handheld Revolution. In this hour we’ll look at how apps have changed our lives, meet some of the creators behind them, and figure out just how big a business they really are.

CNBC’s Planet of the Apps: A Hand-held Revolution takes a look at how the industry is changing the way we live.”


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