Google’s plan to take on Facebook

Wed, Jul 28, 2010


WSJ reports:

Google Inc. is in talks with several makers of popular online games as it seeks to develop a broader social-networking service that could compete with Facebook Inc., according to people familiar with the matter.

Google has been in discussions with top developers to offer their games on a new service it is building, these people said. Those developers include Playdom Inc., Electronic Arts Inc.’s Playfish and Zynga Game Network Inc.—a company in which Google recently took a financial stake, these people said.

It is unclear when Google may launch the new gaming offering and the plans aren’t finalized, but people briefed on the matter said the games would be part of broader social-networking initiative that is under development by the Mountain View, Calif., company.



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