Samsung boasts that Samsung Galaxy S II hit 10 million in channel sales

Tue, Sep 27, 2011


Despite Apple’s best efforts to lay the legal kibosh on Samsung’s line of Galaxy smartphones and tablets, the Korean-based electronics company’s flagship smartphone – the Galaxy S II – has already reached 10 million in channel unit sales. Specifically, channel sales grew by 5 million units over the past 8 weeks, representing a seemingly impressive 625,000 units sold per week.

“Since its launch in late April 2011, the GALAXY S II has seen continued sales success, demonstrating Samsung’s industry-leading capabilities in – and commitment to – the smartphone market” said JK Shin in a press release. Shin currently serves as the President and Head of Samsung’s Mobile Communications Business.

Sounds impressive, right?

The rub is that the 10 million figure refers to channel sales, meaning units that have been shipped to resellers and not necessarily sold to end users. In other words, it’s theoretically possible for Samsung to ship 10 million units in channel sales and only see 1 million units wind up in the hands of customers.

We have to imagine that if Galaxy S II was selling like hotcakes, Samsung’s press release wouldn’t have referred solely to channel sales.

You can check out Samsung’s press release in its entirety after the break.
Samsung GALAXY S II continues success reaching 10 Million in global sales

Global popularity with customers drives momentum for Samsung’s flagship smartphone

SEOUL, Korea – September 25th, 2011 – Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced that the Samsung GALAXY S II (Model: GT-I9100) has achieved 10 million global channel sales, doubling from five million in just eight weeks.

The GALAXY S II is Samsung’s flagship smartphone device – a beautifully thin (8.49mm) and lightweight dual-core smartphone that combines an unmatched Super AMOLED Plus viewing experience with powerful performance, all on Android, the world’s fastest-growing mobile operating system. The next generation smartphone also includes Samsung’s four content and entertainment hubs, seamlessly integrated to provide instant access to music, games, e-reading and social networking services.

“Since its launch in late April 2011, the GALAXY S II has seen continued sales success, demonstrating Samsung’s industry-leading capabilities in – and commitment to – the smartphone market” said JK Shin, President and Head of Samsung’s Mobile Communications Business.

“In just five months the GALAXY S II has seen tremendous growth, reflecting its tremendous popularity with customers around the world, who in selecting the GALAXY S II as their device of choice have driven the device’s strong market position globally.”

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Memory, System LSI and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit



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