A Chinese technology firm sought to halt the sale of Apple Inc’s iPads across the affluent city of Shanghai, arguing at a local court hearing on Wednesday that the U.S. firm had infringed on its trademark.
Previous court rulings in favor of Proview Technology (Shenzhen) have covered specific retailers in smaller cities, but a Shanghai order, if imposed, would eat into one of Apple’s biggest markets in China.
Proview lawyers argued, at times emotionally, that an immediate halt of iPad sales be implemented in China’s commercial hub, which is the home to three of the country’s five Apple stores.
Apple defended its right to use the trademark in China and said Proview had no ability to produce or sell its own device under the same name.
“Proview has no product, no markets, no customers and no suppliers. It has nothing,” Hu Jinnan, a partner at Guangdong Shendadi law firm, which is representing Apple in the case, told the court.
“Apple has huge sales in China. Its fans line up to buy Apple products. The ban, if executed, would not only hurt Apple sales but it would also hurt China’s national interest.”