Yet another report regarding Apple’s cloud ambitions for media

Tue, Mar 2, 2010

News, Rumors

Citing people familiar with the situation, CNET is reporting that Apple is in talks with major film studios regarding the ability for users to store their content up in the cloud, on Apple’s servers.

Apple has told the studios that under the plan, iTunes users will access video from various Internet-connected devices. Apple would, of course, prefer that users access video from the iPad, the company’s upcoming tablet computer, the sources said.

This rumor is, of course, nothing new as it’s been speculated for some time that Apple is eyeing its new and massive data center in North Carolina as the “backbone” of a strategy that would enable users to stream their purchased content from the could down to their devices.

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