Tag Archive | "Magazines"

Apple and Time settle their differences

Thursday, June 14, 2012

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All Things D reports: Apple and Time Inc. have settled their differences: The giant publisher is now selling subscriptions to its iPad magazines directly from the apps themselves. If that seems like non-news, consider that it took the two companies two years to figure this out. Up until now, Time Inc. has been the notable […]

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Newsstand drives astounding increase in magazine and newspaper subscriptions

Wednesday, December 28, 2011

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The iPad was set to revolutionize the print industry much in the same way the iPod revolutionized the music industry, or so people thought. In reality, the iPad, while an instant hit with consumers, failed to take the print industry by storm due to a variety of factors including unrealistic expectations and a general distrust […]

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Conde Naste: Magazine subscriptions up 268% thanks to Newsstand app

Tuesday, November 1, 2011

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With hundreds of millions of users, the iOS homescreen is a prime piece of real estate. With the release of iOS 5 a few weeks ago, Apple introduced a new icon to the homescreen – its Newstand app. Newsstand is a folder which lets users organize their magazine and newspaper app subscriptions from one location. […]

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With 50% opt-in rate, publishers are signing up for iPad subscriptions

Thursday, May 12, 2011

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Over the past few weeks, we’ve seen an influx of big name publishers sign up for Apple’s semi-controversial in-app subscription system. While much of the public controversy centered on Apple taking a 30% cut of all new subscriptions, the real reasons publishers were wary was that they’d only have access to important customer information if […]

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Conde Nast jumps into the in-app subscription game

Monday, May 9, 2011

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Apple in mid-February generated a firestorm of controversy when it rolled out in-app subscriptions as an option to publishers. Using the same billing system Apple already uses for in-app purchases, the new scheme enables publishers to set up recurring subscriptions with customers that results in new issues of a publication being delivered automatically to a […]

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Hearst publishing strikes deal to issue Magazine iPad subscriptions via iTunes

Thursday, May 5, 2011

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The Hearst Corporation, which publishes newspapers and popular magazines like Cosmopolitan and O, The Oprah Magazine, recently struck a deal with Apple whereby it will provide its content to iPad users via in app subscriptions. Right of the gate, only three of Hearst’s magazine properties will be available on the iPad, but they’re all big […]

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Time Inc. strikes deal with Apple over free iPad issues for print subscribers

Tuesday, May 3, 2011

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Though the iPad was heralded as the device that was going to save the newspaper industry while simultaneously revitalizing other print publications such as magazines, it’d be a long stretch to say that’s what actually happened. In truth, publishing on the iPad has been the source for quite a bit of controversy as publishers struggle […]

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Apple and Publishers still haggling over subscription terms

Sunday, December 5, 2010

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The iPad was supposed to breathe new life into the struggling print industry, but what some publishers view as imposing demands from Apple have effectively stalled negotiations. The key point of contention, amongst publishers, centers on magazine app subscriptions and Apple’s refusal to a) sell subscriptions themselves and more importantly b) access personal data of […]

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Richard Branson looking to publish iPad-style Magazine dubbed ‘Project’

Tuesday, November 30, 2010

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According to recent reports, Apple and News Corp have been working closely together to develop a new iPad only newspaper called the Daily. Priced at only $0.99/wk, the paper will be the first iPad-exclusive publication, will presumably show up automatically on a user’s iPad every morning, and may serve as a game changing initiative for […]

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Adobe announces new Digital Viewer Technology for Magazines

Tuesday, June 1, 2010

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Adobe announced today the arrival of its new Digital Viewer Technology for magazines. The software makes it easier for publishers to transform hardcopies of their Magazine into digital creations capable of running on a variety of platforms. Most recently, Adobe’s digital viewer software helped Wired Magazine develop their iPad app which got off to a […]

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Wired iPad app sells 24,000 copies in first 24 hours

Monday, May 31, 2010

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Maybe there is something to the iPad helping out the publishing industry after all. Wired’s NYC Bureau Chief John C Abell recently tweeted that Wired Magazine’s iPad app was downloaded over 24,000 times in the first 24 hours of its release. And with a $5 pricepoint, that translates into a healthy $84,000 after Apple takes […]

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Conde Naste sells just 365 copies of its GQ iPad app

Monday, May 17, 2010

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Is the iPad the savior publishers have been waiting for? Potentially, but we’re not quite there yet. As of last week, only 365 people had purchased GQ’s December 2009 Men of the Year issue, according to GQ publisher and Conde Naste Publications VP Peter Hunsinger. But if you think Hunsinger is worried, you’re sorely mistaken. […]

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