Does a report of a low-end MacBook tell us anything about an Apple tablet?

Mon, Aug 17, 2009

News, Rumors

After meeting with Apple executives Greg Joswiak, Peter Oppenheimer, and Eddy Cue, Barclays Capital analyst Ben Reitzers presumably gained a better understanding of what products Apple has in store for consumers in 2010.

Though admittedly anti-climactic, Reitzers wrote in a recent note to investors that Apple has the following products coming up in the pipeline: iPods with video recording functionality, a tablet computer, an upgraded Apple TV, and interestingly enough, a low-end MacBook.

The reason why the low-end MacBook is so intriguing, if the report is indeed accurate, is because Apple’s tablet was presumably being positioned to fill the void and price gap underneath the current low-end MacBook.

Most reports have an Apple tablet launching sometime in 2010 at a price point somewhere in between $500-$700.  Currently, the cheapest MacBook sells for $999 – so if Apple is planning to release a low-end MacBook (let’s say for $700), then the Apple tablet gets a whole lot more intriguing because why would Apple release a tablet at or around the same price as a full featured MacBook unless the tablet had some extremely intriguing features that made it markedly different from a typical laptop computer.  While the rumored built-in 3G connectivity is definitely cool, there has to be something more to the tablet than just always-on Internet and a big iPod Touch-esque screen.

And so we wait…


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