News Corp CEO and chairman Rupert Murdoch explained at a recent conference that the currently free WSJ app for the iPhone won’t be sticking around much longer, at least in its current form. Speaking to a room full of attendees at the Goldman Sachs Communacopia XVIII Conference (yeah, you read that correctly), Murdoch noted that the WSJ app (which is published by Dow Jones & Co.) would soon be offered either as a pay per view or subscription based program. No specific time frame was given for when the new pricing scheme would take effect, but Murdoch suggested that it might be just a few months out.
As for specific pricing details, Murdoch said that the WSJ will soon begin charging customers $2 a week in order to access the Wall Street Journal’s content from a mobile device such as the iPhone or BlackBerry. By way of comparison, subscribers to the print and online versions of the WSJ only have to pay $1 a week.
Or instead of paying, users can just access the Journal’s content via strategic Google searches for specific articles and read news stories free of charge.
via PaidContent
Tue, Sep 15, 2009
News