iPad approval rating soars in the White House

Fri, Jun 11, 2010


The White House. Where treaties are signed, dresses are stained, and apps are downloaded. But these aren’t just regular iPhone apps. These are iPad apps, son.

Photos of President Barak Obama using a Mac were quite popular during the last Presidential election, and that Mac passion from up above has now manifested itself in the West Wing, where a number of Obama’s closest aids and advisors use their iPads on a daily basis.

The Washington Post reports that White House Chief of Staff Rahm Emanuel has an iPad, along with senior advisor David Axelrod, deputy press secretary Bill Burton, communications director Dan Pfeiffer, and Economic adviser Larry Summers. Hmm, where’s Hillary on the list? I guess she be using an iTampon.

I kid. I kid.

But seriously, the iPad is the latest gadget of choice on Capitol Hill and is undeniably a hard hitting news story. So drilling deeper into iPad mania, the Washington Post decided to find out just what apps in particular were occupying the homescreens of these political movers and shakers.

Summers, an award winning Economist and former president of Harvard University, has the Bloomberg app as well as an e-book version of “The Federalist Papers.” Scandalous.

Moving on, Burton, whom the article describes as the “iPad evangelist at the White House”, passes the time with the Vanity Fair app, Scrabble, and the entire final season of LOST. Which, of course, begs the question – Who”d you rather blindly follow on the Island. Jack, Sawyer, Ben Linus, or Barack Obama?

As for Emanuel, this dude has “all the newspaper” apps and is a big fan of iBooks.

Check out more details about how politics are intersecting with the iPad at 1600 Pennsylvania Avenue over here at the Washington Post.



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