Apple calls iPad 2 demand “Amazing” as weekend sales estimates inch towards 1 million

Mon, Mar 14, 2011


iPad 2 launch day has come and gone and let’s just say that the folks up in Cupertino must be happy. With sellouts across the country and ridiculously long lines that often stretched around full city blocks, consumers were snatching up the iPad 2 in droves. A number of Best Buy outlets, for example, said that they were sold out of both the iPad 2 and iPad 2 accessories in just 10 minutes.

Pre-launch, analysts expected Apple stop sell 500,000 units at the most, but in the wake of the successful launch, analysts are now anticipating sales to ebb closer to the 1 million mark. Putting that figure in perspective, it took nearly a month for the original iPad to hit the 1 million mark.

“We would not be surprised to see Apple sell closer to 1 million iPad2s in the opening weekend,” said Wedbush Securities analyst Scott Sutherland.

Global Equities Research analyst Trip Chowdhry estimates Apple may have sold three times more iPad 2 in the first two days compared to the previous version.

Apple, meanwhile, hasn’t officially divulged how high iPad 2 sales were this weekend, but Apple spookesperson Trudy Miller told The Loop that “Demand for the next generation iPad 2 has been amazing.”

Going forward, Apple will be repleneshing iPad 2 supply at its retail stores as quickly as possible and that may be a better bet than ordering the device online as there’s now a 3-4 week wait period in place for those who can’t make it to a brick and mortar retail outlet.

via Reuters


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