You gotta love creative promotions, especially when they involve getting quality software for free. With games like Assassin’s Creed, Iron Man 2, Avatar, NOVA, and NFL 2010 under their belt, Gameloft has been one of the more successful and visible developers on the iTunes App Store. In 2009 alone, Gameloft raked in $25 million in revenue from app sales to iPhone and iPod Touch users.
And with all that money in the bank, Gameloft is now deciding to give a little something back.
Starting today, and in honor of the company’s 10th birthday, Gameloft is kicking off its “iPhone Happy Hour” promotion. On each weekday, between Monday May 10th and May 21st, Gameloft will make one of its titles available for free download for a 2-hour block of time. The title will change daily, as will the 2-hour window wherein a game will be available.
To take advantage of the promotion, you might want to follow Gameloft on Twitter where they’ll be announcing which games will be free and when the 2-hour timeframe for the free download begins.
Update: The first free game announced was Ferrari GT Evolution on Monday, followed by Chuck Norris: Bring on the Pain on Tuesday.
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