In an effort to drum up sales for the Galaxy S II, Samsung a few weeks ago released a commercial poking fun at Apple fanboys, mocking the somewhat unique-to-Apple dynamic of waiting in line for hours on end in anticipation of a new Apple product. Taking things further, the ad comically painted Apple fans as fickle followers who care more about their image than anything else.
Well Samsung’s at it again, this time taking jabs at Apple’s iTunes Match service.
The ad opens with a typical trio of hipster looking Apple fanboys talking about taking part in history. Soon, a Samsung Galaxy S II user strolls by and exclaims, “Whoa, you guys are still here?”
The hipsters respond that “36 hours is a small price to pay” to keep all of their music and movies.
The Samsung user fires back, “Well, I have all my playlists right here, my music streams from the cloud and I have tons of places to buy my movies.”
I can’t lie, I like these commercials. In a funky way, they’re a unique twist on Apple’s famous “I’m a Mac/PC” ads from way back when.
Just another example of Samsung copying Apple I suppose. But hey, it’s funny so we can’t really hate.