Apple to announce 13-inch MacBook Pro at upcoming iPad Mini event

Mon, Oct 15, 2012

News, Rumors

At Apple’s iPad Mini event, scheduled to take place on Tuesday, October 23, Apple will also take the time to introduce a new 13-inch MacBook Pro with a Retina Display according to a new report from 9to5Mac.

This new 13-inch MacBook Pro with a Retina Display is said to pick up the thinner and lighter enclosure of the 15-inch MacBook Pro with Retina display that was released in June.

The new 13-inch MacBook Pro will be sold in two configurations, with differing processors and storage, and will be available for purchase soon after introduction.

Like with the 15-inch MacBook Pro lines, the 13-inch MacBook Pro with Retina Display will be sold (at a higher price) in addition to the current non-Retina display model. That computer was updated with faster processers and USB 3.0 in June.

This of course isn’t the first we’ve heard of Apple potentially releasing a new MacBook Pro with a Retina Display. Back in June analyst Ming-Chi Kuo issued a report noting Apple’s plans in that regard, while also emphasizing that initial sales may not exactly be through the roof.

We think consumers who initially planned to purchase the 13” MacBook Pro and Air will turn to the 13” Retina MacBook Pro instead because it has an attractive panel, its price is similar to MacBook Pro and it has a better balance between power consumption and form factor. However, as supply is limited due to panel and assembly yield rate issues, shipment of the 13” Retina MacBook Pro won’t be able to satisfy demand. And we think consumers’ budgets will transfer to new iOS products after Apple launches them, which suggests that overall MacBook shipments will not grow meaningfully on the 13” Retina MacBook Pro.


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