EA founder Trip Hawkins recently sat down for an interview with VentureBeat where he made a number of interesting insights and observations about gaming on the iPhone.
Hawkins on the effectiveness and profitability of gaming on the iPhone:
It’s by far our most effective platform. We make as much money with these games on one device as we do putting a game on 100 different cell phone platforms. Between the iPod Touch and the iPhone, I think the platform is freaking out Sony and Nintendo. Apple has sold 30 million units so far and it has created tremendous awareness. It has taken ground all over the world. But it has only penetrated one half of one percent of its total market.
On BlackBerry’s new App Store:
It’s not so hard to dump an entire library of games on another platform that supports Java. Everybody else is a couple of years behind Apple. The genius of the iPhone is the multi-touch display, which lets you not only touch but swoosh your finger across the screen. No one has duplicated it yet.